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Sales
Web
pages are put up for many different reasons.
Commercially, the most obvious is to advertise
and sell a product or service.
Here
are just a few of the many ways you can
use websites to promote business:
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Publish
information about your company. |
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Keep
product and service information
current. You can update your materials
as often as you like with almost
instantaneous distribution. |
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Post
anything - from audio of your CEO's
speech to a self-running, multimedia
software (or any other) demo for
point-and-click downloading. |
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Receive
statistical reports on who visits
your site and what they're most
interested in. |
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Provide
on-line forms linked to electronic
mail boxes. Using on-line forms,
information request forms, order
forms and other documents can send
important information directly to
salespersons, order departments
and others. |
Establish
Credibility in the Marketplace
Many
websites are designed to reinforce businesses'
professional identity in the competitive
marketplace and to present detailed
information about products and services.
This website is an example of this.
Pages by Design does not directly sell
services through this site, but it's
presence and the quality of the content
and design is intended to give readers
confidence in our abilities.
Product
Support
One
of the best commercial uses of web pages
is in product support.
Many
businesses have found that the investment
in informational websites saves them
money by providing 24/7 answers to commonly
asked questions by clients and potential
customers.
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